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I’m Number One? I Beg Your Pardon?? Profile Visibility Rankings on Martindale.com

I have a profile on Martindale.com, which is an important site for historical reasons.

Martindale has rated lawyers in a secret, peer-review process for many years. In essence, your lawyer peers get to say whatever they want about you in a confidential lawyer review process, and you get a rating based on whether the other lawyers in the community think you know what you’re doing, and whether they think you’re ethical enough to be rated on Martindale.

The ratings are AV, BV, and CV, for the lawyers who are rated; most lawyers are not rated, as I understand the system. And a fair number of lawyers have a CV rating, and a much smaller number have a BV rating, and a very small percentage of all lawyers have the coveted AV rating.

That’s not what we are discussing today, although it is an interesting topic.

Today we are discussing a different Martindale metric, the Martindale Profile Visibility Rating.

At least according to the page I’m looking at now, I seem to be at #1 for profile views in Arizona, and also at #1 for number of profile views in the United States.

I find that very difficult to believe, because I’m just a simple, back-country bankruptcy lawyer.

But I am going to cut-and-paste what I saw when I checked the number today, and you can reach your own conclusions. Also note the following: the profile visibility index is not a measure of anything but the number of profile views received, compared to the profile views received by other lawyers.

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